the leader of the pack in multimedia design

the leader of the pack in multimedia design

Questions you may have about corporate print literature

Print Design and Marketing Services

Print-based corporate literature still has a very important role in your B2B marketing mix, even in this digital age. Just as with any other piece of marketing its about getting the right message across, to the right person, at the right time. There are many ways to do that in the print arena and when done correctly, will only improve the overall results of your marketing strategy.

The roles of a corporate literature piece can be many. Those roles and uses should be decided before production even begins. It could be an introductory piece about your company, such as a brochure. It could be a multi-level piece aimed at different segments within a market, such as a three-fold flier or marketing packet. Or, it could be a point of reference piece that your customers always have at their finger tips, such as a product catalog. Bottom line is that any and all corporate literature should have a consistent message that fits in with the rest of your marketing strategy, regardless of its role.

The most important elements of an effective corporate literature piece are design and content - the words and picture used in the piece. But first and foremost, you'll need to answer the question, "Why?". What is the purpose of the literature piece? Who is it targeted to? Alpha Dog will help you define who the piece is for and what you want them to do with it. Doing this will result in a focused and effective piece of corporate literature.

The truth is, everything is temporary. Change is a certainty. It's how you respond to that change that counts.


Reach Out Today!

Contact Alpha Dog to get your corporate literature project going. We work with all sizes and types of businesses and organizations - from start-ups to Fortune 500, for profit or non-profit.

Contact Us

Print Design Experience in Action

Alpha Dog has grown to become your single solution for marketing materials. Our experience covers everything from print materials - such as brochures, calendars, catalogs, CD jewel case and jacket covers and newsletters - to award-winning website designs.

In the current digital marketing climate, corporate literature simply cannot stand alone. But corporate literature can be a part of the mix that brings your marketing plan together. At the very least, a literature piece can introduce your company message, and then guide people to your website where they can find further information about what they have read.

Quality Corporate Print Design

When it comes time to putting all the elements together, give Alpha Dog a call. We have the skills to combine and balance your ideas and then translate them into a project that takes advantage of the internet, in-store point-of-sales, print literature and trade show kiosks.

Include Corporate Print Design in Your Marketing Mix

Print Design Corporate Branding

Corporate Branding

  • Manuals
  • Calendars
  • Posters
Print Design Leave Behinds

Leave Behinds

  • Fliers
  • Brochures
  • Catalogs
Trade Show Design

On The Road

  • Displays
  • Banners
  • Truck Wraps

Questions you may have about corporate print literature

Print-based corporate literature still has a very important role in your B2B marketing mix, even in this digital age. Just as with any other piece of marketing its about getting the right message across, to the right person, at the right time. There are many ways to do that in the print arena and when done correctly, will only improve the overall results of your marketing strategy.

The roles of a corporate literature piece can be many. Those roles and uses should be decided before production even begins. It could be an introductory piece about your company, such as a brochure. It could be a multi-level piece aimed at different segments within a market, such as a three-fold flier or marketing packet. Or, it could be a point of reference piece that your customers always have at their finger tips, such as a product catalog. Bottom line is that any and all corporate literature should have a consistent message that fits in with the rest of your marketing strategy, regardless of its role.

The most important elements of an effective corporate literature piece are design and content - the words and picture used in the piece. But first and foremost, you'll need to answer the question, "Why?". What is the purpose of the literature piece? Who is it targeted to? Alpha Dog will help you define who the piece is for and what you want them to do with it. Doing this will result in a focused and effective piece of corporate literature.

The truth is, everything is temporary. Change is a certainty. It's how you respond to that change that counts.


Reach Out Today!

Contact Alpha Dog to get your corporate literature project going. We work with all sizes and types of businesses and organizations - from start-ups to Fortune 500, for profit or non-profit.

Contact Us